UK FCA Proposes Reforms to Simplify Retail Rules and Tighten High-Risk Crypto Scrutiny
Macro01:06
US Bureau of Labor Statistics Delays October PPI Release to Jan 2025
Macro01:06
Twenty One Capital to List on NYSE Under Ticker 'XXI'
Crypto01:06
Paradigm Founder Reports Volume Double-Counting Bug on Polymarket
Alert00:57
Abu Dhabi Global Market Designates USDT as Accepted Token for Regulated Services
Alert00:42
BofA, Wells Fargo, and Citi CEOs to Meet Senators Regarding Crypto Legislation
Gov00:06
Senate Crypto Legislation Talks Stall as Industry Leaders Split on Strategy
Macro00:06
Trump Threatens 5% Tariff on Mexico Over Water Rights Dispute
Crypto23:07
Base-Solana Bridging: RelayProtocol Launches Direct Bridge, Joining Chainlink and Wormhole
Crypto
Crypto Exchanges Commit $100M+ to Sports Sponsorships Indicating Strong Treasuries
12/07/2025, 12:06
AI SUMMARY
●Exchanges spend $100M+ on sponsorships like F1 and UFC.
●Deals by Crypto.com and OKX signal flush corporate treasuries.
●Renewed marketing spend reflects confidence in industry stability.
Major crypto exchanges are resuming high-value marketing, with over $100M committed to season-long sponsorships in sports like F1 and UFC. Examples include Crypto.com's $40M/year deal with Red Bull and OKX's partnership with McLaren.
This renewed spending spree suggests that exchange treasuries remain flush and financially robust despite recent market conditions.